National Cocktail Competition 2025: The Moutai Expedition

Discover Baijiu. Master Moutai. Represent the UK. 

Welcome to the official hub page for The Moutai Expedition, your gateway to exploring Baijiu, joining the UKBG National Cocktail Competition, and competing for a place on the world stage!

Baijiu, China’s national spirit, has been consumed for centuries, but now it’s making waves behind modern bars. From highballs to complex stirred serves, bartenders across the world are waking up to the power of this aromatic, layered, and truly unique spirit.

This year, we invite UK bartenders to dive into the Baijiu category through a dedicated national competition supported by one of the world’s most iconic spirit brands: Kweichow Moutai.