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Our Services

The UK Bartenders Guild is the longest standing and most connected bartending body in the country. We support the professionals who shape taste, culture, and hospitality across the UK, and we build partnerships that deliver real value for brands and venues.

The UK Bartenders’ Guild

UK’s only professional guild dedicated to the development of professional bartenders. Our members range from rising talent to bar leaders, representing every region and every kind of venue. We understand the realities of hospitality. We help brands connect with professionals who set the tone for taste, culture, and product choice. We are not a list. We are a working community. And we build partnerships that deliver.

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As a partner, you gain:

Working with UKBG opens access to a professional, credible, and actively engaged network. You get insight, visibility, and authentic reach — not just presence.

Direct Access

Connect with the UK’s most influential bartenders and venues.

Branded Integrations

Showcase your products in Academy trainings and competitions.

Visibility That Counts

Gain exposure through digital activations and national campaigns.

Accredited Recognition

Feature on the UKBG Collective Trademark list for trusted credibility.

Event Inclusion

Secure your place in flagship competitions and industry stages.

Recipe Features

Highlight your products in award-winning and UKBG-approved recipes.

Membership Advantage

Enjoy premium memberships and exclusive partner discounts.

Long-Term Partnership

Build a relationship that delivers sustained impact and growth.

Ready to make an impact? Explore Gold, Diamond and Platinum packages or let’s create a bespoke solution for your brand. Contact us now

The UKBG Collective Trademark

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More than a mark, the UKBG Collective Trademark is a statement of excellence, available only for use by qualifying partners.


It signifies credibility, professionalism, and a shared commitment to standards. For brands, this mark unlocks a clear edge in an increasingly competitive space. For the UK Bartenders’ Guild, the Collective Trademark is more than a logo; it is a shared symbol of our purpose.

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What Partnership Looks Like

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Every partnership is designed to fit your goals and deliver clear results. Here’s what you can expect when you work with UKBG. We collaborate to make sure every partnership activity is designed to fit your goals and deliver clear results. Through the UKBG Academy and our national network, we create opportunities that put your brand in the hands of professionals who shape taste and culture. ​From expert-led masterclasses and branded education to recipe development and accreditation, every activation is tailored for impact. Your products feature in Academy trainings, appear on our Approved Product List under the UKBG Collective Trademark , and gain visibility through competitions and UKBG communications. Partnerships go beyond events they deliver measurable value. With logo placement, social media posts, newsletter features, and premium memberships, we amplify your reach and credibility. Every campaign is tracked, reported, and optimised for ROI, so you see clear return from planning through to delivery.

Who We Partner With

Everything you need to learn, grow, and stay connected as a UKBG member.

Spirits brands

Drinks platforms

Event organisers

Industry bodies

Cultural institutions

Let’s Talk

If you want to reach bartenders, venues, and hospitality professionals with real authenticity, the UK Bartenders Guild can help you connect with purpose.

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Image by Ash Edmonds
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